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Newsjacking it’s a branch of real time marketing and tying to a news hook at the right time allows to obtain the best results, with awesome short-term success.
Nowadays there is much talking about Newsjacking on the web but there was not present any service of this kind.
So we thought to make available to the wide public this powerful technique used quite only by the best Web Marketing experts for big brands.
For business marketing is no longer enough to inform, communicate, engage, it becomes necessary to narrate.
This is the new frontier: the brand begin to tell stories. The products are starting to be stories. And the marketing becomes a kind of narrative.