The fact that good SEO strategy can increase the website traffic makes business owners get interested in learning more about it. If you are looking for an important marketing strategy element; it always is the search engine optimization. Even though some people do not think of SEO as a priority; still, they want to maximize the conversion. However, at the last, they want their content page can be easily found or appear on the top list on a search engine.
SEO or search engine optimization is constantly changing for the recent few years. However, SEO is still considered as the most effective online marketing strategy. In general, SEO factors can be divided into two main categories which are the On-page SEO factors and Off Page SEO factors. The main difference between those two factors is the control method; the On-Page SEO is controlled through our own website while the Off Page SEO requires external partner cooperation.
Here is our ultimate guide to On Page SEO and everything you need to know about the SEO strategy.
What is On-Page SEO?
Being on the first page of the search engine indeed leads to profitable business. Higher rank on the search engine increases the website traffic and also the business itself. Therefore, the impact to appear in the top rank of a search engine cannot be less important. The On Page SEO is the foundation for good online marketing strategy. This is the fancy term to refer the content that you have created for a website in a certain way which makes the search engine easy to recognize and rank the content. On Page SEO is important for optimal search engine result. Other marketing strategies are indeed as important as On Page SEO; however, we offer optimal website design from the very first stage and prioritize it to provide you with the maximal result.
Benefits of On Page SEO
Local result – this SEO factors shows the local result as possible. To improve the local result, you will need to add the location in the title of the landing page, GEO location site map, Google map, and many more. For your information, the Google Local result is now the new trend in the SEO world. With local SEO result, you certainly deal with smaller area and less national target means that the competition is also smaller. Therefore, it will be much easier to attract the prospective local customer.
Powerful yet inexpensive marketing strategy – the good page structure is definitely the best way to explain the keywords that will rank the page. Compare to other marketing strategy or using advertisement, this method is way cheaper to promote the website.
Steps to On Page SEO
Before you start to use On Page SEO to your website, it is better to read the steps for the maximal result.
The audience will easily find your website page through the keywords they type in the search engine. Related or trending keywords are basically can make the audience find the website better. This is also how the search engine will place the rank through the relevant keywords. We offer keyword research for the trending or related keywords with the website content which can enhance the website traffic. Besides the eye-catching title, includes the keyword in the title is better.
Your main purpose is definitely to make people dwell deeper in the website and also keep the search engine to place the website in the top rank. Internal linking is used when you are referencing other sources or pages. The trick is to link audience to the other source using anchor text which is aimed to calls for action such as the “sign up now”, “learn more”, and many more. We also offer natural keywords phrases as the anchor text. The use of internal linking should not be overused. In another hand, our service will only use the linking to drive the audience when it looks natural and makes sense. We keep the main content focus and readable without an excessive internal link.
The description here refers to Meta description which is a short text that displayed in the search engine result below the title of the website page. The general length of the description is usually around 155 characters. Our service always includes related keywords in the description without over jamming to merely fulfill the search engine demand. We write the description in the best way and fill it with a curiosity which makes people want to click. Even though the good description is not the only factors that will place the website in the top rank; it indeed increases the click rate.
The intriguing title tag is an essential factor of On Page SEO which has direct influence on your success. Search engine’s algorithm look the website title tag for the first time and also human reader will also look at the title. Placing the keyword in the title especially, in the beginning will indeed boost the website visit. In general, the ideal title is more than 40 characters and less than 70 characters. Longer than this, the title will be cut off from the search results. We offer intriguing title tag with related keyword to help to place the website in the top rank of search engine and increase the website visit. In addition, we use the H1 headline tag for the optimal search result.
Long text without image or video can make the readers bore and end up leaving your websites. Besides good image/video quality, we offer image/video optimization to make the website visually appealing and attract the readers. For this purpose, we include a title for every uploaded image and video and treat it similar to the page titles. The usage of the relevant keyword, alt text, as well as description is beneficial for On Page SEO.
Site Map Creation
Using the above steps to On Page SEO, we offer the best creation for your website to increase the conversion rate. The On Page SEO is the ultimate way for sitemap creation. We create good quality content with image/video optimization which meets the standard of a search engine to help increase the conversion rate.